Two years ago, I started a job that I thought was the greatest thing in the world. I was going to promote beer... out at the bars... and get paid. I was on cloud nine. There was a TV show years ago that featured a promoter/salesman who traveled around the world to various bars to push a new beer product to patrons. I remember watching that (at 8 years old) and thinking, "this would be the greatest job ever." At 21, I just achieved that job.
It's quite simple actually. Myself, along with the Miller team (yes, guys. I work with the Miller Lite girls) go out to various bars in the area which happens to be Cedar Falls and the surrounding communities. At the bars, we talk with people, play games with them and essentially drive sales for the MillerCoors brand. We also attend events at liquor and grocery stores to sample out our products to interested passerby's. To save MillerCoors money, we are hired to promote in other parts of Iowa rather than those rural areas hiring their own promotions teams. The out-of-town promotions are a blast.
I worked this job for 3 months before I was promoted to Promotions Team Manager. In this role, I would assist with event planning as well as manage the team's budget, scheduling, bar management relations, corporate relations and many, many other aspects.
Lately, promotions have been slow, but that happens. Coming up, there are new bar openings and events which will keep us busy.
Upcoming blog posts will feature information about some of our promotions and my thoughts to give you a better insight. These will most likely be the highlights of this blog, so don't miss out!
From reviews to news and everything in between, this blog presents the latest and best information about beer from a man who knows the industry. https://twitter.com/DrnkConnoisseur
Showing posts with label Light. Show all posts
Showing posts with label Light. Show all posts
Thursday, February 21, 2013
Thursday, February 14, 2013
I Apologize
I would like to say I'm sorry for my absence. In addition to being a student, I have two internships and a job (being my MillerCoors branding position) as well as student organizations to deal with. My twitter has been active just because twitter and I are readily available via mobile devices.
I will try my hardest to stay on top of posts, because I've gotten a lot of traffic here lately... for my one post on Redd's Apple Ale. I have a lot of ideas, just not enough time to sit down and write them.
If you want more from me, leave me comments, messages, etc and tell me to get my drinking behind in gear. I do want to share my experiences with you, so like I said, I will try my hardest from this point on. Therefore, there are more posts to come, shortly.
Stay Tuned...
I will try my hardest to stay on top of posts, because I've gotten a lot of traffic here lately... for my one post on Redd's Apple Ale. I have a lot of ideas, just not enough time to sit down and write them.
If you want more from me, leave me comments, messages, etc and tell me to get my drinking behind in gear. I do want to share my experiences with you, so like I said, I will try my hardest from this point on. Therefore, there are more posts to come, shortly.
Stay Tuned...
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